Author: Anna Kamber

Has The UK Become a Leading Benchmark for Gambling Regulation? Ukraine Thinks So

The UK Gambling Commission has long been regarded as one of the world’s most influential gambling regulators, shaping regulatory thinking well beyond Britain’s borders. Now, Ukraine is looking to the UK as it continues overhauling its own gambling framework, raising an important question for the wider industry: does Britain’s increasingly interventionist model represent the benchmark others should follow? Ukraine’s gambling regulator, PlayCity, is working with the UK Gambling Commission as part of a broader programme aimed at modernising licensing, consumer protection and enforcement. The discussions are expected to lead to closer cooperation on regulatory standards, compliance practices and information...

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Poll Highlights Risks as UK Players Struggle to Identify Unlicensed Operators

Most UK adults believe they would avoid using illegal gambling websites, but a new survey suggests many may not be able to recognise them in the first place. Research conducted by YouGov on behalf of Entain, based on responses from 2,000 UK adults, found that 74% of respondents could not confidently distinguish between a UK-licensed gambling operator and an unregulated offshore site. Despite that uncertainty, 80% said they would not knowingly use an illegal gambling platform. Growing Awareness Gap Raises Consumer Protection Concerns The findings point to a disconnect between consumer confidence and reality, particularly as illegal gambling websites...

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Why Betfred’s £900,000 Settlement Matters for Safer Gambling in the UK

The UK Gambling Commission has reached a £900,000 settlement with Betfred operator Petfre (Gibraltar) Limited, following an investigation that found weaknesses in how the company identified and supported customers showing signs of gambling-related harm. The case serves as another reminder that effective safer gambling measures rely not only on monitoring player behaviour but also on acting quickly when risk indicators appear. Delayed Interventions Became a Key Concern The Commission found that Betfred’s automated monitoring systems were not robust enough to consistently identify customers whose gambling activity suggested potential harm. Spending levels, gambling patterns and time spent playing were not...

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Could UK Universities Really Change Student Gambling Habits?

Britain’s universities are becoming an unexpected part of the country’s gambling debate as student betting rates continue to outpace the wider population. What started as a small university project in 2025 has since evolved into a broader discussion about whether campuses can realistically help reduce gambling-related harm among younger adults. Surveys throughout 2025 suggested around 48% of UK adults gambled at least once a month. Among university students, however, some studies placed participation closer to 60%. The difference matters because younger gamblers often behave differently from the wider market. While the National Lottery remains Britain’s most popular gambling product...

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Malta Wants New AI Rules For Online Gambling Platforms

Artificial intelligence is already deeply embedded inside online gambling platforms, from fraud detection and player monitoring to customer support and automated marketing. But now Malta’s gambling regulator wants clearer rules around how those systems are used before AI becomes even more central to the industry. The Malta Gaming Authority has opened a public consultation on a proposed AI Gaming Charter, a voluntary framework designed to guide gambling operators on the ethical and transparent use of artificial intelligence across gaming operations. Developed alongside the Malta Digital Innovation Authority, the charter is intended to complement the European Union’s AI Act rather...

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